The Belfry Hotel & Resort in the Midlands, continues to perform exceptionally strongly, having seen a noticeable increase in the demand for events post-pandemic. 

Testament to this success, during and post lockdown, is news that The Belfry Hotel & Resort, has retained its title as England’s Leading Conference Hotel at the 28th annual World Travel Awards. The awards acknowledged The Belfry’s high-quality service, exceptionally high standard of facilities and first-class events and meetings spaces.

Katie Niland, Sales Director at The Belfry said: “I am absolutely delighted that the resort has once again been recognised as a preferred venue of choice for conferences in England, and we would like to say a huge thank you everyone who voted for us. When the pandemic hit, the team did what they do best and put our customers at the heart of everything we do. We went above and beyond to ensure we reacted quickly and implemented a number of new products and services directly tailored to our clients’ changed needs, it is wonderful to be recognised for this.

“This award means so much to the team, it has been inspiring to see them pull together, adapt and, ultimately, thrive.  When face-to-face conferences and events resumed, we achieved a 98% meeting room occupancy on week of opening, with a strong sales pipeline for 2022.  This is a clear sign of the renewed confidence in the market and our commitment to maintaining relationships with our clients throughout.”

The Belfry offers 22 meeting and event spaces of all sizes, giving it the flexibility to accommodate everything from small groups for meetings, events and private parties or dinners, right up to event spaces that can hold over 400 guests from large conferences, exhibitions, award ceremonies and banquets. The Belfry’s range of rooms and spaces offer various layout options, refreshments, Wi-Fi, and all the audio-visual equipment you need to present in style.

As well as meetings spaces, the resort offers professional virtual and hybrid meetings solutions that allows organisations to connect live with audiences across the globe; a range of indoor and outdoor teambuilding opportunities from golfing on one of the resort’s famous courses, to its new Toptracer Range at the resort’s PGA Golf Academy. The resort also features several restaurants and bars, Spa and Leisure Club, which features a swimming pool, treatment rooms and a range of classes.