April 2018

Cooperate with your competitors and thrive by Mark Cooper

26th April 2018 in dt insights by

Mark Cooper CEO of IACC, a global association of small to midsize conference hotels and venues, discusses the ability of his international networking community to innovate and grow by setting aside their differences and working […]

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The media landscape has changed. What do we do about it?

26th April 2018 in All News, Blogs, dt insights by

By Robert Wright, Managing Director at davies tanner

I work in communications, and I can’t remember the last time I read a newspaper cover to cover.

The way we consume news has changed drastically in recent years. This means […]

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An interview with ICC Wales’ Ian Edwards – “How to attract large events”

25th April 2018 in dt insights by

It’s not every day that you build a new international convention centre and it’s almost never that you do it in an up and coming country that previously only dreamed of hosting large scale global […]

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Hacks to online ‘crowd’ engagement for business events and venues

18th April 2018 in All News, Blogs by

Something is going on out there that us B2B PR people need to take note of. Big brands, some of the biggest, are getting page upon page of media coverage and social media exposure without […]

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The Principal London opens its doors

16th April 2018 in All News, Client News by

The Principal London opened its doors today, following an extensive restoration to restore the grande dame to its former glory, paying homage to its illustrious history.

The landmark building, which overlooks London’s Russell Square, was originally […]

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Defining the Edge of Event Creativity by David E Merrell

11th April 2018 in dt insights by

As an event producer in Los Angeles, where the competition is beyond fierce, we must stay on top of the trends or we’d lose our competitive edge. However, trends don’t normally come from the celebrity and […]

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An interview with VisitBritain’s Kerrin MacPhie – “Working together we can grow our fantastic Business Events sector”

11th April 2018 in dt insights by

dt: You took on the role of Head of Business Events at VisitBritain in November last year, can you explain a little about your remit and what attracted you to the role?

KM: My focus is […]

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New model branding or good old-fashioned aftersales care?

11th April 2018 in dt insights by

By Richard Jebb, Head of Content at davies tanner
I read with interest a recent article about the new approach to brand marketing – targeting the user, rather than the buyer – which is being taken […]

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